MattCreamer.com

I have two pieces in this week’s issue. One’s a recap of last week’s Venice Festival of Media and the other is a news piece about the third installment of Millward Brown’s ranking of the world’s most valuable brands. I’m coming up short in finding a thread that winds through both stories so I’m […]

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Whenever I talk to non-industry people about hot topics in advertising, the boom in Internet ads comes up. As I’m describing all the hope that the publishers, agencies, and advertisers are putting on the web as an ad-friendly successor to TV or magazines, a look of incredulity usually washes across their face. Invariably, they […]

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Newsweek’s looooongggg introduction to Amazon’s forthcoming e-book reader, the Kindle, is dominating the tech blog conversation. The big questions there are over design (it looks like it might be ugly), size (shouldn’t it be the size of an iPhone?) and a subscription cost for to access some blogs (why?). The questions not being addressed, like […]

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Well, the returns are in on Radiohead’s experiment in name-your-figure pricing and… it’s not pretty. At least not if you were thinking of model as having broader applications in a world where more and more consumers are ignoring the copyright restrictions that support many content-providers. A ComScore release says that of the 60% of Americans […]

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PRWeek, my stomping ground before Ad Age, has revamped its website, adding a bunch of Web 2.0 touches–most e-mailed, a tag cloud, etc.–and generally smartening  up its home on the web. I haven’t had the chance to really tool around with it yet, but, at first blush, it looks great. The new look has led […]

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